BRAND + WEBSITE 

PROJECT

OBJECTIVES 

Salma is a new business owner who recently opened a beauty boutique in Calgary, Alberta at Citizen Salon SW. Her offerings consist of laser and a variety of esthetic services. Salma wanted to create a simple brand that would feel modern, professional, and appeal to a variety of clients. She also wanted to create a site that would be informational and allow for online booking. 

In addition to the laser and esthetic services, Salma plans to offer holistic healing services in the future. The goal was to create an identity that appeals to both clientele interested in her laser and esthetic offerings as well as her holistic services. We achieved this by working with a neutral colour scheme that incorporated elements like flowers, in addition to black and white photography to ensure a modern look and feel. Additional materials were also created such as pricing brochures and door decals. 

ROLE

Art Director | Designer | Developer

CLIENT

S Beauty Boutique

COMPANY

Emma Rosenberg Design 

THE 

PROJECT

PRICE LIST

VIEW PUBLISHED SITE 

© 2020 by Emma Rosenberg